Amazon's New TV Tricks: Faster Searches and Art Displays

Amazon is shaking things up with its Fire TV interface. The goal? To cut down the time people waste looking for shows. They've also introduced the Ember Artline TV, which is all about displaying art and photos. This news dropped just as CES, a big tech event in Las Vegas, was getting started. While the main exhibits kicked off on Tuesday, Monday was packed with talks and announcements. Amazon claims the new Fire TV interface is cleaner, faster, and better organized. This means less time searching and more time watching. According to some research, people in the U. S. spend about 12 minutes just figuring out what to watch. That's up from 10. 5 minutes last year.With the updated Fire TV, finding movies, TV shows, sports, news, and live content is supposed to be a breeze. Amazon says users can see titles from all their apps in one place. They've also boosted the number of apps you can pin to the home screen from six to 20. Now, let's talk about the Ember Artline TV. It's a 4K QLED TV with a matte screen that's only 1. 5 inches thick. The design is meant to show off art and photos with less glare. It also has microphones for voice commands and an ambient experience that turns on and off when people are around. The TV comes with over 2, 000 pieces of free art. There's even an AI feature that helps recommend artwork to match your room's style. Pretty cool, right?