BUSINESS

AT&T's Fight Against Broadcom's Price Hike

Fri Oct 04 2024
In a recent lawsuit, AT&T is going after Broadcom. Why? Because Broadcom wants to increase the price of using VMware products by over 1,000%. This isn't just any price hike—it's a massive jump that could cost AT&T millions more each year. AT&T uses VMware software to run its network smoothly. But Broadcom is changing things up. It wants companies like AT&T to pay a lot more for these tools, turning them into subscription-only services. This means companies would need to shell out big bucks every year to keep using the same technology. AT&T isn't happy about this. They think Broadcom is being unfair and that their partnership agreement should protect them from such a huge price increase. So, they're taking legal action. They want Broadcom to stick to the original deal and give them two more years of support at the agreed-upon price. AT&T has a point. The price hike is extreme, and it could force companies to spend way more than they planned on technology. Plus, migrating away from VMware isn't easy or cheap. It would take a lot of time and money to switch everything over to a new system. But AT&T is considering it. They might pay $40-50 million upfront to replace all the VMware products they use. Why? Because in the long run, it could save them money compared to Broadcom's proposed price increase. The situation is complicated. Broadcom isn't just trying to make AT&T pay more; they're also stopping some vendors from selling certain VMware products to AT&T. This makes it even harder for AT&T to find alternatives and keeps them dependent on Broadcom. It’s a tough spot for AT&T. They want to stick with the deal they agreed on, but Broadcom is making that difficult. The legal battle will show if AT&T can win this fight or if Broadcom's new subscription model will become the norm.