Celebrities as Investors: A New Trend
Los Angeles, California, USA,Fri Nov 08 2024
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Back in 2014 and 2015, something interesting happened in the world of business. Celebrities started to dip their toes into the world of venture capital (VC). This wasn't just about making quick money; it was about investing in companies they believed in. Jared Leto, known for his acting and music, was one of the first to do this. He invested in companies like Uber and Airbnb before they became big. Soon after, other celebrities followed suit. Lady Gaga and her manager, Troy Carter, invested in Spotify, Uber, and Dropbox. Even Ashton Kutcher started his own VC firm, Sound Ventures.
These celebrities didn't just invest money; they used their fame to help these companies grow. By promoting these brands to their fans, they could make even more money than just investing. Some celebrities even started their own companies, like Kim Kardashian with KKW Beauty and Skims. This trend has changed the game for both celebrities and VCs.
At the same time, a place called Y Combinator was making a big impact in the VC world. It was a startup accelerator that helped new companies get off the ground. Startups like Dropbox, Airbnb, and Stripe all got their start at Y Combinator. This changed the VC world by making it easier for new companies to get funding and mentorship.
But with all this new money and fame, some people started to make fun of VCs. They would joke about their lavish lifestyles and unrealistic morning routines. Some VCs even became celebrities themselves, with big followings on social media.
https://localnews.ai/article/celebrities-as-investors-a-new-trend-2e061f61
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