Christmas Gifts Get a Digital Makeover
USAFri Dec 26 2025
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Money is tight, and people are getting creative. With prices still high, Americans are rethinking what to put on their holiday wish lists. A recent study shows that many are now eyeing cryptocurrency as a gift option.
Prices are still up compared to a few years ago. Housing, food, and other basics cost more. Even though wages have gone up too, people have less money to spend on extras. This is pushing them to think differently about gifts.
The study found that 28% of Americans would be happy to receive crypto as a holiday gift. For Gen Z, that number jumps to 45%. This shows a clear interest in digital assets that can be used flexibly and might grow in value over time.
But it's not just about crypto. The study also found that 47% of shoppers are using AI tools to help with their holiday shopping. These tools help find gift ideas and compare prices, showing that people are being more careful with their money.
Younger shoppers, especially Gen Z, are leading the way in using digital payments and wallets. They're also more likely to shop online and use biometric authentication. This suggests that the way people think about money and gifts is changing, especially for the younger generation.
The trend of gifting crypto isn't replacing essentials. Instead, it's replacing other non-essential items. This shows that people are being more selective with their spending. The growing acceptance of crypto as a gift also shows that digital assets are becoming more mainstream.
This shift in consumer behavior could have big implications. It might influence how people think about gifts and holiday spending in the future. As digital assets become more common, they could shape the way people spend and invest their money.