Cinemas Score Big with Live Soccer Streams Ahead of 2026 World Cup

Movie theaters often sit half-empty during daytime hours, but AMC sees a chance to fill seats by teaming up with Telemundo. Instead of playing old reruns, they’ll screen live 2026 FIFA World Cup matches—especially games featuring fan favorites like Mexico or Brazil. The idea is simple: attract Latino moviegoers who love soccer and might not visit theaters for regular films. AMC gets to use screens that would otherwise gather dust, while Telemundo expands how people watch their broadcasts.Fans won’t need special apps or extra gadgets. They can buy tickets the same way they would for a movie, then settle in for high-quality live action with big theater screens and surround sound. Since Telemundo already has the broadcast rights, AMC avoids dealing with FIFA directly. This setup fits a bigger trend where cinemas host live events like concerts or boxing matches to draw crowds—and sell more popcorn. If the World Cup screenings do well, AMC might push harder to make live sports a regular part of its business. The tournament itself spans nearly a month, from mid-June to early July, across North America. A successful run could convince AMC to keep importing live games long after the final whistle. Some even wonder if this model could spread south, where soccer fandom runs deep. But turning theaters into sports hubs isn’t risk-free. Big screens and loud cheering might feel exciting, but will it replace movie nights—or just mix things up?