College Sports: Where the Money Goes
USAThu Nov 20 2025
College sports, especially football, is a big money game. But where does all that cash go? Not to the students, that's for sure. Instead, it's spent on fancy facilities, huge coach salaries, and other things that don't help students learn.
Take football, for example. The top schools make billions from TV deals, tickets, and sponsors. But they spend it all on things like fancy locker rooms and coach salaries. Nine head coaches make over $10 million a year. And if they get fired, they still get paid millions.
This is all because of a weird system. Schools are supposed to be nonprofits, but their sports teams act like businesses. They spend to win, and if they don't, they cut costs elsewhere. That means fewer scholarships, fewer teams, and higher fees for students.
And it's not just the schools. Donors and boosters also play a big role. They give money to help their favorite teams win. But this just makes the problem worse. It's a cycle that's hard to break.
Some people think the answer is to pay the players. But that's not the real problem. The problem is the system. Schools are spending too much on things that don't matter. And until that changes, nothing will get better.
https://localnews.ai/article/college-sports-where-the-money-goes-999f9800
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questions
What role should Congress play in regulating college sports finances?
What are the potential consequences of regulating college athletic department spending on smaller universities?
How does the current system of athletic department spending affect student fees and taxpayer liability?
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