From Frustration to Fame: How a Broncos Fan Turned Misery into Millions

Brandon Perna, a devoted Broncos fan, found an unexpected path to success through his YouTube channel, "That's Good Sports. " His journey began with the team's struggles, particularly during Russell Wilson's tenure, which provided ample material for his unique brand of sports commentary. Perna's channel stands out for its blend of lowbrow humor and thoughtful analysis. He doesn't shy away from expressing his team loyalty, often using colorful language to vent his frustrations. Despite the Broncos' poor record during Wilson's time, Perna's candid and entertaining take on the games resonated with viewers, helping him amass a significant following. The channel's growth can be attributed to Perna's consistent upload schedule and his ability to connect with fans on a personal level. He acknowledges that his audience enjoys his misery as much as his triumphs, creating a sense of camaraderie among viewers. This connection is further strengthened by his team, which includes co-writer Will Keys and editors Johnny Barker and Connor Sherrill, who help maintain the channel's high-quality content. Perna's success didn't happen overnight. He started as a video editor in the late 2000s and launched his channel casually in the early 2010s. A viral video featuring Peyton Manning's seven-touchdown game in 2013 showed him there was an audience for his irreverent style. Over the years, he dedicated more time to the channel, supported by his wife, Jess Filipas, who was the primary breadwinner during the channel's early days. The pandemic presented an opportunity for the channel to grow, as more people spent time indoors. This led to increased sponsorships and contractual obligations, allowing Perna to focus more on content creation. His team's deep-dive pieces, which explore the NFL's history and current trends, have also contributed to the channel's success. Perna's unique approach to sports commentary, including his "curse wheel" segment, has become a fan favorite. The wheel, which randomly targets teams for misfortune, has become a staple of the channel, with fans eagerly awaiting the outcomes. This segment, along with Perna's authentic and enthusiastic delivery, has helped the channel stand out in a crowded online market. Despite his success, Perna remains humble and grateful for his audience's support. He acknowledges that his journey has been filled with challenges, but his passion for sports and his team's loyalty have kept him going. As the Broncos continue to improve, Perna is hopeful that his channel will continue to grow and thrive.