ENTERTAINMENT
How Korean Stories Are Winning the World
AsiaSat Nov 08 2025
Stories in Motion event highlights the global journey of Asian narratives.
Industry Leaders Share Insights
- Sean Saeyoon Shim, CEO of Mr. Romance
- Yungsun Soh, Senior VP and MD of A+E Global Media, Korea
Key Points Discussed
- Korean Webtoons: A goldmine for global content, offering insights into audience preferences.
- Challenges:
- Maintaining freshness and authenticity.
- Navigating crowded streaming platforms.
- Success Factors:
- Strong storytelling.
- Smart marketing.
- Example: "Moving" on Disney+, a series that took seven years to develop, showcasing the value of patience and long-term planning.
Future Opportunities
- Collaboration: Partnering with international allies to share risks and expand reach.
- Innovative Business Models: Engaging fans directly through blockchain and other technologies.
- Government Support: Leveraging programs that offer assistance but come with conditions.
Conclusion
Both speakers expressed optimism about the future of Asian content, with Taiwan playing a pivotal role in regional collaboration.
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questions
How can producers effectively break through the noise on global streaming platforms to reach their target audience?
Is the push for blockchain mechanisms in entertainment a way to collect and exploit personal data on a massive scale?
How can the balance between creative vision and commercial viability be maintained in the face of rising production costs and streaming competition?
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