CRYPTO

Iggy Azalea Takes the Lead in a New Crypto Venture

Wed Nov 05 2025

Iggy Azalea is making waves in the cryptocurrency world again, but this time, it's not just about creating a meme coin. She's stepping into a bigger role as the creative director and strategic partner for Thrust, a platform that aims to change how celebrity tokens work on the Solana blockchain.

Thrust: A New Approach to Celebrity Tokens

Thrust is not your typical crypto project. It's designed to create what they call "culture coins," which are different from the usual meme coins. These coins are tied to legally binding contracts, ensuring that both the creators and the fans are protected. This is a big deal because many celebrity-backed tokens have been known to crash quickly, leaving fans with losses.

Iggy Azalea's Strategic Role

Azalea's involvement is significant. She's not just there for the looks; she's deeply involved in shaping how artists and celebrities enter the crypto space responsibly. She's also an equity holder in the company, showing her commitment to making this project a success.

Launching the First Culture Coin

The platform's first culture coin will be launched by N3on, a popular streamer with a large following. This is just the beginning, though. Thrust has big plans, with actress Megan Fox expected to introduce her own token in December. Azalea is confident about the project's future, stating that everything is in motion and ready to go.

Addressing the Issues in Celebrity Tokens

Thrust's goal is to address the issues that have plagued the celebrity token space. Many of these tokens have been associated with scams and shady practices, leaving fans disappointed. Thrust aims to change that by ensuring transparency and accountability.

Iggy's Experience with MOTHER Coin

Azalea's own experience with her meme coin, MOTHER, has given her insight into the challenges and opportunities in this space. She realized that creating a sustainable and valuable project is crucial. Thrust seems to be her answer to that challenge.

questions

    What role does transparency play in the success of Thrust's culture coins, and how can they ensure that transparency is maintained?
    How does Thrust plan to ensure that its 'culture coins' maintain their value over time, given the history of celebrity-endorsed tokens crashing?
    What specific measures does Thrust take to prevent insider allocations and bonding-curve mechanics that have been problematic in other token launchpads?

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