Smart Retail Gets a Boost: Hanshow and Cambridge Team Up for Next-Gen Tech

A big name in digital retail tech, Hanshow, is teaming up with the famous University of Cambridge. They're joining forces to explore new ways to use wireless tech in stores. This isn't just about making shopping smarter. It's about making it more efficient and sustainable too. Cambridge is known for its brilliant minds. Think Isaac Newton and Stephen Hawking. They've got a lot of experience in wireless tech. Hanshow, on the other hand, has been working on low-power wireless tech for over 10 years. They've even created their own wireless protocol called HiLPC. It's designed to work well in busy stores without using much power. Together, they're looking into something called Ambient IoT. This tech combines ultra-low-power wireless communication, energy harvesting, and sensing. It's all about making IoT systems more sustainable. This means devices can be deployed on a large scale and run at a low cost.The collaboration isn't just about retail. It's about applying this tech to other areas too. Like smart offices and logistics. The goal is to make operations more efficient and intelligent. Hanshow's Chief Technology Officer, Min Liang, sees this as a big step forward. She believes it will help redefine how retail operates. Meanwhile, Dr. Michael Crisp from Cambridge is excited about the chance to turn their research into real-world solutions. This partnership is part of Hanshow's strategy to embrace open innovation. They're looking to build a sustainable tech framework. One that helps customers navigate a competitive market.