Stars Unite to Challenge AI's Impact on Creativity

A group of famous actors and filmmakers have teamed up to form the Creative Coalition on AI. Their goal? To push back against AI companies that use shady tactics to take advantage of creators. This isn't about hating AI, but about making sure it's used fairly and responsibly. The coalition includes big names like Joseph Gordon-Levitt and Natalie Portman. They're not just sitting around complaining. They plan to use public pressure, legal action, and even new laws to protect creators' rights. Gordon-Levitt pointed out that the real problem isn't AI itself, but the way some big companies are using it. One of the coalition members, Daniel Kwan, spoke about how Disney's recent deal with OpenAI caught many people off guard. While some might see it as just a licensing deal, others see it as a sign that big companies are willing to work with AI firms that haven't solved the big ethical issues.Under this deal, OpenAI's Sora will let users create videos featuring over 200 Disney characters. These videos are expected to start rolling out in early 2026. Disney is also investing $1 billion in OpenAI. But don't worry, the deal doesn't include using actors' likenesses or voices without their permission. The coalition isn't against AI completely. They want to set up standards and best practices for when AI is used in creative work. Their message is clear: they want AI to be used in a way that's fair, ethical, and puts people first. It's not about tech vs. entertainment, or labor vs. corporations. It's about doing things the right way, not just the fast way.