Trump's Name Game: A Look at His Branding Moves

In Washington, D. C. , the name Trump is popping up everywhere. From buildings to warships, the president has been busy putting his stamp on things. This isn't just about real estate or golf courses anymore. It's about government programs and national institutions. Some people are not happy about this. They think it's a bit much. For example, the Kennedy Center, a famous performance venue, was recently renamed to include Trump's name. This caused quite a stir. Several performers canceled their shows in protest. But the White House isn't worried. They say they're focused on making America great again. They point to things like drug pricing agreements and peace deals. They believe these initiatives wouldn't have been possible without Trump's leadership.Historians, however, are skeptical. They think Trump's name might not stick around forever. If Democrats regain power, they might change the names back. Plus, they argue that it's easier to put your name on a building than to pass lasting legislation. Trump has also announced plans for new Navy warships. He calls them "Trump-class" battleships. But it's not clear if these ships will ever be built. The Navy has canceled programs in the past. In addition, Trump's tax and spending cut bill created new savings accounts for children. These are now called "Trump Accounts" on the IRS website. Changing the name would likely require congressional approval. The Trump administration also launched the "Trump Gold Card, " a visa program for wealthy foreign investors. And there are plans for a website offering reduced prices for prescription drugs. Even the U. S. Air Force's new fighter jet, the F-47, has a connection to Trump. The number 47 refers to the 47th president.