EDUCATION
Medical Schools and Social Media: A Look at Their Role in Fighting Inequality
CanadaSat Aug 09 2025
The Role of Medical Schools in Addressing Healthcare Inequities
Medical schools have a significant responsibility in tackling unfair treatment within the healthcare system. One effective way to promote social justice is through online discussions on social media platforms.
Critical Consciousness and Social Media
The concept of critical consciousness involves recognizing societal injustices and taking action against them. Researchers examined whether Canadian medical schools were applying this principle on X (formerly Twitter).
Findings from the Study
- Timeframe: March to June 2023
- Total Tweets Analyzed: 3442
- Tweets with Critical Consciousness: 554 (approximately 16%)
Key Topics and Observations
- Most Common Topic: Empowering marginalized groups
- Lack of Discussion: Intersectionality, which considers multiple forms of discrimination
- Language Used: Positive terms like "celebrate" and "recognize" to highlight equity-deserving individuals
- Missed Opportunity: Limited discussion on the role of medical schools in systemic power differences
The Importance of Deeper Conversations
Medical schools could leverage social media to engage in more profound discussions. By acknowledging their role in systemic issues, they can build trust with the public and contribute more effectively to social justice.
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questions
What strategies can medical schools employ to increase the representation of intersectionality in their social media content?
How might medical schools' social media strategies change if they were to prioritize critical self-reflection over awareness-raising content?
How can medical schools balance the celebration of marginalized individuals with a critical examination of their own institutional roles in systemic inequities?
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