MEDIA

News Makers: Who's Shaping What We Watch?

Sun Nov 02 2025

A recent study dug into the world of news influencers. It found four main types of content:

  • Opinion pieces
  • Breaking news and investigations
  • In-depth explanations
  • Specialized topics

This isn't just about who's making the news. It's about how they're doing it.

The Shift in News Consumption

Younger folks are turning away from old-school news outlets. They're drawn to creators and personalities instead.

This shift isn't just about age. It's about trust. Many find partisan content more engaging than balanced reporting. But is this a good thing?

The Influence of Platforms

The study also looked at how these influencers get their message out:

  • Some stick to one platform.
  • Others spread their content far and wide.

But one thing's clear: the news landscape is changing. And it's not just about who's reporting the news. It's about who's shaping our views.

questions

    What would happen if a commentary influencer and a specialism influencer had a cooking competition?
    If news influencers were a type of fast food, which type would each category be and why?
    If news influencers were superheroes, what would their powers and weaknesses be?

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