ENTERTAINMENT
Superheroes and Smurfs: A Weekend at the Movies
North America, USASun Jul 20 2025
This weekend, movie fans witnessed significant shifts at the box office.
"Superman" Maintains Lead, But With a Drop
- $16.6 million on its second Friday
- Total: $194.4 million
- Still outperforming other superhero films like "Thunderbolts"
- Will it sustain its momentum?
New Releases Face Challenges
"I Know What You Did Last Summer"
- $5.8 million on Friday
- Big names, but poor reviews
- May struggle to retain audience interest
"Smurfs" Stumbles at the Start
- $4 million on opening day
- Behind the last "Smurfs" movie
- High budget, weak reviews
- Families may not rush to theaters
"Eddington" Underperforms
- $1.8 million
- Big stars, but mixed reviews
- May struggle to find its audience
Winners of the Weekend
"Jurassic World Rebirth"
- $6.5 million on Friday
- On track for $275 million
- One of the top movies of the year
"F1" Holds Strong
- $2.8 million on Friday
- Small drop from last week
- Aiming for $154 million
Conclusion
Movie studios take risks, but not every bet pays off. "Superman" is thriving, while new releases struggle. A hit is never guaranteed.
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questions
How do audience expectations and pre-existing fan bases influence the performance of superhero films?
How does the 50% drop in 'Superman's' second weekend compare to the typical performance of other superhero films?
Are the low Cinema Score grades for 'Smurfs' a result of a coordinated campaign by rival studios?
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