Westside Merch Claims and Rapper Retaliation

Snoop Dogg, Ice Cube, Too Short and E‑40 created the group Mount Westmore in 2020. They signed a licensing agreement with Westside Merchandising, a company that promised large earnings through retail and concert sales. The rappers later accused Westside of making false statements that led them to choose it over a bigger partner. Westside told the artists it could generate substantial income from its network of stores and that concert sales would not be the focus. The musicians received a large advance but claim Westside still owes them hundreds of thousands of dollars under the contract. They are now suing for unspecified damages. Westside first filed a lawsuit in November 2024, alleging that the artists breached their agreement by not completing a 60‑date tour and only performing a few shows. Westside said it had paid more than $1. 3 million to the artists, but the rappers allegedly failed to meet their obligations. Both legal actions are still pending.In its counter‑claim, Westside’s attorney John Fowler criticized the artists’ lawsuit as “full of falsehoods and fabrication. ” He said the counter‑claim was an attempt to distract from Westside’s own alleged fraud and contractual breaches. Fowler highlighted that the court has denied every motion by the artists, calling their legal tactics “borderline insubordination. ” He asserted that Westside was defrauded out of over $1. 3 million and suffered additional losses from the artists’ failure to perform. The dispute centers on whether Westside delivered on its promises and whether the artists upheld their side of the contract. Both sides maintain that they have a strong case, and the courtroom battles are likely to continue.