BUSINESS
When a Famous Donut Deal Ends
USAThu Jun 26 2025
McDonald's and Krispy Kreme are calling it quits. The two big names in fast food and sweets teamed up last year, but it didn't work out like they hoped. Krispy Kreme donuts were sold at over 2, 400 McDonald's spots, but the numbers weren't adding up for both sides.
McDonald's says they were selling the donuts, but Krispy Kreme wasn't making enough money. The plan was to have donuts in every McDonald's by 2026, but now that's off the table. The partnership ends on July 2.
Krispy Kreme's CEO, Josh Charlesworth, said they tried to cut costs to match the demand, but it just wasn't enough. The company is in a rough spot, with a big loss in the first part of this year and their stock price dropping a lot.
This breakup might be a wake-up call for Krispy Kreme. They need to figure out how to bounce back from this setback. Meanwhile, McDonald's will go back to their usual menu, and fans of the donuts will have to find them elsewhere.
It's a bummer for donut lovers, but it's a big lesson in business. Sometimes, even the best ideas don't work out as planned. The question now is, what's next for Krispy Kreme?
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questions
What alternative strategies could McDonald's and Krispy Kreme have explored to make the partnership more profitable?
How did the initial market research and projections compare to the actual outcomes of the partnership?
Are there secret negotiations happening behind the scenes with another fast-food chain to replace Krispy Kreme?
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