Why Sinners Keeps Winning at the Box Office

The movie "Sinners" is still a big hit, even in its second week. It's beating out new releases like "The Accountant 2" and "Until Dawn. " This is a big deal because it shows that people really want to see fresh, original stories on the big screen. The film's success is impressive. It made $13 million on Friday, which is only an 8% drop from the previous week. This is a huge achievement, especially since it didn't have a holiday to boost its numbers. The film is also doing well in premium formats like Imax, which accounts for 20% of its revenue. "Sinners" has a $90 million budget, but it's already outperforming expectations. It's on track to cross $100 million domestically in less than nine days. This kind of staying power is rare, especially for an original film. The last one to do this was Pixar's "Coco. " The success of "Sinners" shows that there's a real appetite for original blockbuster productions. It's winning against other thrillers and horror movies, which are often seen as safer bets. This could encourage more studios to take risks on new ideas. "The Accountant 2" is also doing well, with a $9. 4 million opening day. It's expected to make around $25 million over the weekend. The film has positive reviews and a strong Cinema Score, but it's facing stiff competition from "Sinners. " Disney's re-release of "Star Wars: Episode III — Revenge of the Sith" is also making waves. It made $11. 3 million on Friday and is expected to cross $20 million over the weekend. This is a big deal because it's more than doubling the numbers of last year's re-release of "Star Wars: Episode I — The Phantom Menace. " Sony's "Until Dawn" is in fifth place, with a $3. 2 million opening day. It's an adaptation of a popular video game, but it's facing tough competition from the other films. Its reviews are middling, which could affect its staying power. Meanwhile, "A Minecraft Movie" is still going strong in its fourth weekend, with a $5. 1 million Friday. It's on track to become one of the highest-grossing films of all time in North America.