TECHNOLOGY
Xbox Cloud Gaming: A New Free Option with Ads?
Tue Oct 07 2025
Microsoft is testing a free version of Xbox Cloud Gaming that will show ads before gameplay. Currently, only Microsoft employees can access this trial version.
Features and Limitations
- Game Access:
- Play games you already own
- Try free games on weekends
Play classic Xbox games
- Ad and Playtime Restrictions:
- Watch 2 minutes of ads before playing
- 1-hour gaming sessions
- 5-hour monthly limit
These limits may change when the service officially launches.
Device Compatibility
The free version will be available on:
- PCs
- Xbox Consoles
- Handheld Devices
- Web Browsers
Recent Changes to Game Pass Plans
Microsoft recently updated its Game Pass plans:
- Xbox Cloud Gaming included in Premium and Essential tiers
- Ultimate plan saw a 50% price increase
Enhanced Streaming for Ultimate Users
- 1440p resolution
- Up to 30Mbps speed
Premium and Essential users are limited to:
- 1080p resolution
- 12Mbps speed
Potential Impact
This free version could attract more users, but its popularity remains to be seen.
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questions
Could the ad-supported version of Xbox Cloud Gaming be a strategic move to gather more user data for targeted advertising purposes?
What are the potential ethical considerations of introducing an ad-supported model in gaming, especially concerning user privacy and data collection?
How will the introduction of an ad-supported version of Xbox Cloud Gaming affect the overall user experience compared to the subscription-based model?
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