Shrinkflation
Reduction of quantity/quality of a good without corresponding price reduction
Summary
In economics, shrinkflation, also known as package downsizing, weight-out, and price pack architecture is the process of available products shrinking in size or quantity while the prices remain the same. The word is a portmanteau of the words shrink and inflation and was coined as the counterpart to economic inflation, wherein prices rise while the product remains unchanged. A related term, skimpflation, involves a reformulation or other reduction in quality.
Originally created by Seth Whales
6/8/2014, 10:13:07 AM
Modified
4/14/2026, 2:21:06 PM
Recent revisions
/* Legislation */ Laws in Brazil and Austria
delink and removal of a phrase that seems to mostly not apply
/* Examples */ Changed "Crunchie" to "Crunchies" in "Cadbury's Crunchie were sold in packs"
/* Examples */
/* Consumer impact */ The source does not claim "all" advocates say this. How could it?
Rescuing 1 sources and tagging 0 as dead.) #IABot (v2.0.9.5
Rescuing 32 sources and tagging 0 as dead.) #IABot (v2.0.9.5
