BRAND DIVERSIFICATION

Jimmy Donaldson, known to many as MrBeast, has grown far beyond his YouTube roots. With nearly half a billion subscribers, he's not just a content creator anymore. He's a businessman with a diverse portfolio that includes chocolate, toys, and even a theme park in Saudi Arabia. His company, Beast Ind

Mattel, known for its toys, is diving into a new adventure: indoor water parks. This move comes after a tough financial quarter, where the company didn't meet Wall Street's expectations. But Mattel's CEO, Ynon Kreiz, sees a silver lining. He believes the company's brands still have strong consumer d