CRYPTO MARKETING

The woman leading Binance’s push to make crypto feel mainstream has decided to step back. After just nine months in the role, the company’s chief marketing officer is leaving at the end of June, closing a brief but notable chapter in the exchange’s history. Her exit comes as the broader crypto marke

LBank, a major crypto exchange, joined forces with the Web3 brand Ponke to launch a four‑phase event that has already drawn 10 million views and more than 200, 000 participants. The partnership blends Ponke’s playful “degen monkey” imagery with LBank’s trading platform, turning ordinary incentive