Coca-Cola is not backing down from its AI adventure. After last year’s AI holiday ad caused a stir, the company is diving even deeper into artificial intelligence this season. Pratik Thakar, the head of generative AI at Coca-Cola, shared his thoughts at the Brandweek 2025 event in Atlanta. He made i
Money talks, but not everyone is comfortable with the conversation. A recent survey shows that many Americans would rather discuss politics, religion, or even their weight than their bank account balances. About 61% of U. S. adults feel uneasy talking about their finances with family or close friend
Two biotech startups, RenBio and Fractyl Health, are exploring innovative ways to help the body produce more GLP-1, a hormone that plays a crucial role in regulating appetite and blood sugar levels. Their goal is to develop gene therapies that can turn cells into tiny factories producing GLP-1, pote
In Gates, New York, a new health initiative is making waves. Rochester Regional Health has introduced GenoWell, a free genetic screening program. This isn't just any health program; it's a step into the future of medicine. The goal? To use your DNA to create personalized health plans. The program i
ArXiv, a well-known site for sharing research before it gets checked by experts, is changing its rules. From now on, only computer science review articles and position papers that have been reviewed and accepted by a journal or conference will be allowed. This change comes after a surge of AI-genera
Scientists are working on a clever way to control a nasty fly called the New World screwworm. This fly used to be a big problem in North and Central America, but it was wiped out by releasing sterile flies. However, releasing only male flies could make this method even better. Researchers have crea
A recent study dug into the world of news influencers. It found four main types of content: opinion pieces, breaking news and investigations, in-depth explanations, and specialized topics. This isn't just about who's making the news. It's about how they're doing it. Younger folks are turning away f
In the world of germs, some are more famous for causing trouble than others. One such troublemaker is Streptococcus pyogenes, better known as Group A Strep. It's usually known for causing sore throats and skin infections. But in rare cases, it can cause serious lung infections. A 52-year-old woman
Recent findings have shown a surprising tie between blood sugar and the health of the aorta, the main blood vessel from the heart. Researchers looked at five blood sugar factors: type 2 diabetes, fasting glucose, fasting insulin, glycated hemoglobin, and post-meal glucose. Higher levels of these fac
People with a brain disease called multiple sclerosis (MS) often take a medicine named dimethyl fumarate (DMF). This drug helps to ease the symptoms of MS. But how exactly does it work? Scientists wanted to find out. They did some tests on mice to see what happens. First, they gave the mice a subst
