Brands are facing a big challenge today. AI is making content creation super easy and cheap. This means there's so much content out there that it's hard to stand out. The old way of doing things—buying ads and hoping people notice—isn't working as well anymore. Some companies, like Gap, are realizi
Brands are shelling out big bucks for celebrities to star in their ads. In 2025, over a billion dollars was spent on securing top talent, beating pre-pandemic numbers. This surge in spending shows a clear shift in advertising strategies. Marketers are under pressure to prove their ads work. With th
Internet personality Jack Doherty, known for controversial pranks and flaunting wealth, crashed his $200,000 McLaren while livestreaming. The 20-year-old YouTuber, with nearly 15 million subscribers, appeared to be distracted by his phone during wet conditions. The incident, shared on Kick, swiftly
