In the world of advertising, a new tool is making waves. This tool uses smart tech to understand how people think and feel. It then uses this info to make ads that really connect with people. The result? Ads that work better and cost less to make. This tech is not just for one type of ad. It works
The Buy Now, Pay Later (BNPL) scene in the U. S. is booming, with big names like Affirm, Afterpay, and Klarna leading the pack. These companies are teaming up with major retailers to offer flexible payment plans, making BNPL a go-to choice for many shoppers, especially younger ones. The market is ex
Investors are optimistic about European stocks, expecting them to rise by about 11% in 2026. This optimism is driven by a mix of factors, including a stronger economy and lower stock prices compared to the U. S. If the tech bubble bursts, European stocks are likely to handle the fallout better than
RealPage, a company that makes software for landlords, has agreed to change how it works after a big legal fight. The Department of Justice said the software helped landlords work together to raise rents unfairly. This is called "algorithmic collusion. " The deal means RealPage can't use the latest
Crypto holders are getting better deals on loans than people taking out mortgages or car loans. This is because of something called DeFi, or decentralized finance. DeFi lets people use their crypto as collateral to get loans, and the interest rates are lower than what you'd get from a bank. DeFi ha
The tech world is buzzing with a major change that caught many off guard. The shift to TPUs, or Tensor Processing Units, is happening faster than anyone predicted. These specialized chips are designed to handle complex tasks that regular processors struggle with. They are becoming the go-to choice f
The financial world is buzzing with changes as 2026 nears. Experts are pointing to a few big trends that are moving markets right now. One major shift happened after the October meeting of the Federal Open Market Committee. This meeting was a game-changer, causing a ripple effect across trading floo
AI is changing the game for creatives. It's not taking over, but it's making things faster and easier. Think of it like a supercharged engine in a race car. It helps creatives go faster, but the driver is still in control. AI is great for brainstorming. It can help when you're stuck. Joe Lazer, a m
Crypto and stocks had a strange love affair. For a time, you could play a clever game. Take a small company that wasn't doing much. Mix it with a pile of crypto, like Bitcoin. Suddenly, that small company looked worth twice as much. People called these "digital asset treasury companies. " It was a f
The U. S. Treasury Secretary, Scott Bessent, recently shared his thoughts on the Federal Reserve's approach to managing interest rates. He believes the current system is too complex and needs a major overhaul. According to Bessent, the Fed's strategy for controlling interest rates has become overly
