MEDIA STARTUP

A Dubai-based company is stepping into a crowded market with a fresh approach. Instead of just creating ads, it wants to turn brand messages into full-fledged stories that people actually want to watch. The firm plans to work across movies, TV shows, music, and even kids’ content—helping companies b

A new fund is making waves in the world of media and creators. Guggenheim Brothers Media, backed by Abu Dhabi's Ethmar International Holding, has raised $50 million. They plan to invest in startups focused on media, entertainment, and the creator economy. The goal? To pour $2 million to $5 million i