OVERCONFIDENCE

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Dec 17 2025SCIENCE

The Confidence Conundrum: Is It a Personality Trait?

People often think they're better at things than they really are. But is this overconfidence just a random thing, or is it part of who they are? To find out, two teams of researchers teamed up and agreed on some tests. They even planned their analyses and predictions before collecting any data. The

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Nov 21 2024BUSINESS

Tackling Consumer Overconfidence: A Smart Way to Price Services

Imagine you’re a service provider, and your customers are a bit too confident about how much they'll use your services. This overconfidence can mess with your pricing strategy. Traditional pricing models assume customers are rational, but we all know that’s not always the case! Overconfident custome

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