BEAUTY INFLUENCER

Golloria George built her online fame by speaking up where others stayed silent. With over 3 million followers across TikTok, Instagram, and YouTube, she didn’t just share makeup routines—she called out gaps in the industry. Her viral 2024 video criticized a foundation shade so off that she said it

Ever wondered how a word can suddenly become famous overnight? Meet "demure, " Dictionary. com's 2024 word of the year. This isn't your typical word—it went viral because of a TikTok star named Jools Lebron. She used "demure" to describe her subtle makeup and mindful behavior, making it a sensation.