The Big Game That Saved the NBA's Viewership
The NBA saw a big boost in viewership thanks to a thrilling Game 7 between the Oklahoma City Thunder and the Indiana Pacers. The game drew in an average of 16. 353 million viewers, with a peak of 19. 281 million during the final quarter. This made it the most-watched NBA Finals game since 2019, when the Raptors and Warriors faced off in Game 6, attracting 18. 3 milli...