MATTEL

Nov 20 2025BUSINESS

Mattel's Big Splash: Turning Toys into Experiences

Mattel, known for its toys, is diving into a new adventure: indoor water parks. This move comes after a tough financial quarter, where the company didn't meet Wall Street's expectations. But Mattel's CEO, Ynon Kreiz, sees a silver lining. He believes the company's brands still have strong consumer demand worldwide. Mattel's revenue has been up and down since 2021. B...

reading time about 1 minute
May 08 2025BUSINESS

Barbie Prices on the Rise: Tariffs Hit Toy Makers Hard

First off, let's talk about how tariffs are shaking up the toy industry. Mattel, the company behind Barbie, has announced that it will have to raise prices on some of its products in the U. S. This move comes as a direct result of the tariffs imposed by the Trump administration. The company has also decided to pull its annual financial targets, showing just how uncer...

reading time about 2 minutes
Apr 10 2025SPORTS

LeBron James Joins Barbie's World

LeBron James has added yet another milestone to his impressive list of achievements. This time, it's not on the basketball court, but in the world of toys. The famous sports star has become the first male athlete to have a Ken doll made in his image. This news comes from Mattel, the company behind the iconic Barbie dolls. The new doll is a replica of James, capturin...

reading time about 1 minute
Nov 12 2024ENTERTAINMENT

“Oops, Mattel Sends Wicked Doll Buyers to an Adult Site”

Imagine opening a toy box and finding a link to an X-rated site instead of the movie’s official page. Yes, that’s what happened with Mattel’s “Wicked” dolls. The toy maker goofed big time by printing a wrong URL on the packaging. This mistake wasn’t just any error; it led unsuspecting toy buyers straight to a porn site. Social media blew up over the weekend with phot...

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Oct 07 2024BUSINESS

Atlanta Woman Fights to Keep Her Restaurant Name

In Atlanta, Georgia, a woman named Amanda Kinsey is facing opposition from Mattel, the company that owns Barbie. The issue? The name of her restaurant, "Amanda's BarBeeQue." Kinsey has been running her business since 2017 without any problems until she decided to trademark the name. That’s when things got complicated. Mattel filed a 45-page opposition, arguing that ...

reading time less than a minute