In a show of appreciation, a major rural retailer organized a special day to honor local heroes across the nation. Over 2, 300 stores hosted events to celebrate military personnel, veterans, and first responders. Each store gave $500 to a nearby fire, police, or veteran group, adding up to more than $1 million in donations in just one day.

The events were not just about giving money. They were also about bringing communities together. People had the chance to meet their local heroes and take part in fun activities. Kids enjoyed craft activities, and everyone could write letters to thank the heroes. There were also special discounts and giveaways.

The retailer's president expressed deep gratitude for those who serve and sacrifice. He said the day was about celebrating their service and bringing communities together.

This was not a one-time event. Since the start of the Hometown Heroes initiative in 2024, the retailer and its foundation have given over $3 million to organizations supporting these heroes. The initiative aims to show appreciation and provide support to those who keep communities safe.

The retailer is known for serving a wide range of customers, from farmers to pet lovers. With over 52, 000 team members, they offer a variety of products both in-store and online. They also have a pet specialty retailer and an online pet pharmacy, showing their commitment to animal care.

HOMETOWN HEROES

Honoring Local Champions: A Day of Gratitude and Fun

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