Apple's ad business is growing fast, but the company isn't saying much about it. During a recent earnings call, CEO Tim Cook mentioned that Apple's ad revenue hit a record high. But when asked for details, he stayed quiet. This makes people wonder if Apple is building a big ad business, even though it used to stay away from ads. Apple's Services division, which incl...
Apple has been trying to make it big in the movie world, but so far, it's been a bumpy ride. The company has spent a lot of money on films that didn't do so well, like "Killers of the Flower Moon" and "Napoleon. " But now, things might be looking up. The movie "F1, " starring Brad Pitt, just had a great opening weekend, making over $146 million worldwide. This could ...
Apple is making big moves to upgrade Siri. The company is experimenting with large language models (LLMs) to make Siri more conversational and better at understanding complex ideas. This is part of a broader effort to create a rival to ChatGPT. The tech giant is testing models with different sizes, ranging from 3 billion to 150 billion parameters. The largest model, ...
Apple's annual developer event is just around the corner. The event will kick off on June 9, 2025, at 10 a. m. Pacific Time. This year's WWDC is shaping up to be quite the spectacle. The tech giant has already started building hype with a fresh tagline and a new graphic. The updated WWDC page now sports a "Sleek peek" tagline, replacing the previous "On the horizon" ...
Apple is stirring up buzz with whispers of a major software overhaul. This isn't just about a fresh coat of paint. It's about a potential shift in how users interact with their devices. Some tech enthusiasts are betting big on AI taking over the user interface. They envision a future where AI assistants handle everything, making traditional interfaces obsolete. But i...
Apple's AI journey has been bumpy, to say the least. The tech giant is now focused on revamping its AI assistant, Siri. This effort is part of a broader strategy to catch up in the AI race. The company's initial approach to AI was cautious, to put it mildly. Top brass were hesitant to invest heavily in AI, as they prefer clear, defined goals. This reluctance slowed d...
The Apple Watch is turning 10. No, there won't be a big party. Instead, Apple is using the date to push people to get active. April 24th is now "Global Close Your Rings Day. " It's a day when Apple Watch users are encouraged to complete their daily activity goals. This includes moving, exercising, and standing for a set amount of time. If they do, they'll get a...
The idea of Apple starting to make iPhones in the USA has been tossed around, especially with the trade tensions between the USA and China. However, this shift is not as simple as it sounds. Apple has been making iPhones in China for nearly two decades. The company set up a complex supply chain there in the 1990s. Moving this operation to the USA would take years and...
Apple has a new way to get people to watch its TV shows. They have put a fake computer on their website. It is called the Lumon Terminal Pro. This computer is from the popular Apple TV+ show "Severance". The computer is not for sale. Instead, it is a trick to get people to sign up for Apple TV+. If someone buys a Mac, they get a free three-month trial of Apple ...
A major South Korean automaker is set to reveal a substantial financial commitment to the United States. This move is part of a broader trend of foreign companies investing heavily in American manufacturing. The focus is on creating jobs and boosting the economy. The announcement will take place at the White House, involving key figures from both the government and t...