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Jun 28 2025SPORTS

The Unrealistic Chase: Faith Kipyegon and the Four-Minute Mile

Faith Kipyegon is a top runner, but she didn't break the four-minute mile record. This event was more about marketing than real progress. It showed how companies and media can hype up expectations and oversell what science can do. The idea that Kipyegon could run a mile in under four minutes came f

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Jun 28 2025HEALTH

Little Eyes, Big Influence: What Kids See on YouTube

Kids between 3 and 8 years old are glued to YouTube and YouTube Kids. They see lots of ads for snacks and drinks. These ads can shape what kids want to eat and drink. It's a big deal because many of these ads push unhealthy foods. YouTube is everywhere. Kids watch it on tablets, phones, and compute

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Jun 24 2025TECHNOLOGY

AI and the Art of Understanding Fans

At a recent event in Cannes, big names in tech and consulting talked about how AI is changing the game for understanding fans. Deloitte and Amazon Web Services (AWS) shared their insights on how they use AI to study fans and help companies connect with them in a more personal way. Deloitte's Conver

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Jun 21 2025HEALTH

Protein: How Much Is Enough?

Protein is crucial. It plays a key role in the body. It aids in growth, repair, and maintenance of muscles, bones, and skin. It is a building block of life. Every cell in the body uses it. It’s no wonder that food companies are pushing high-protein products. But do we really need all that extra prot

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Jun 20 2025ENTERTAINMENT

How Jaws Changed Movie Magic and Marketing

The summer blockbuster was born out of chaos and uncertainty. A young director, Steven Spielberg, faced a monumental task. He had to turn a bestselling novel about a killer shark into a cinematic sensation. The project was plagued with issues from the start. The mechanical sharks kept breaking down,

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Jun 19 2025HEALTH

The Holiday Spin on Weight Loss Ads

The yuletide season is a time for joy and celebration. It's also a time when ads for weight loss products flood our screens. One such product is Ozempic. It was first made to help people with diabetes. But now, it's being pushed as a way to shed pounds. This shift is interesting. It shows how health

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Jun 18 2025TECHNOLOGY

Navigating the AI Shift: How Brands Can Stand Out in the Chatbot Era

The rise of AI chatbots is changing the game for brands trying to get noticed online. For a long time, Google has been the main player in online advertising, deciding which brands get seen and which get overlooked. But now, more people are using AI chatbots like ChatGPT to find information. This shi

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Jun 18 2025HEALTH

Launching Your Own Dermatology Clinic: A Practical Guide

The world of dermatology is booming. More people are seeking skin care services, but there aren't enough dermatologists to go around. This creates a perfect opportunity for those interested in starting their own private dermatology practice. However, the idea of launching a new business can be scary

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Jun 16 2025HEALTH

A New Plan to Tackle Junk Food Ads Online

The UK's Health and Care Act (2022) has a bold plan to tackle junk food ads online. This plan is set to start in 2025. It aims to ban paid ads for foods high in fat, salt, and sugar (HFSS) online. The goal is to protect kids from being influenced by these ads. But will it work? Experts have mixed fe

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Jun 16 2025TECHNOLOGY

The Tech that Keeps Runners Going

Running a marathon or tackling an obstacle race is no easy feat. It takes a lot of training and the right equipment. This is where technology comes in. It can make a big difference in performance and enjoyment. It is important to know the best gear to use. This is because it can help you push t

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